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Luxury African Hair Braiding

Updated: May 20, 2023




INTRODUCTION

In this mini social media and internet audit, we have evaluated the social media and internet presence of your hair braiding salon, Luxury African Hair Braiding. After analyzing your overall online presence on the internet, we will present the results in 9 major points, starting with an evaluation of your general online presence, followed by a quick analysis of your social media where we will point out what is good and what needs attention. Finally, we will provide you with a recommendation list that will help you get more customers and peace.


General Online Presence:


1. Any presence on Google? Yes!

Luxury African Hair Braiding, located at 21747 Aldine Westfield Rd, Humble, TX 77338, USA can easily be found on Google. We also have direct access to your website and business profiles on other social media networks from Google.


2. Any social media presence? Yes!

Luxury African Hair Braiding is active both on Instagram and Facebook as luxuryafricanhairbraiding and Luxury African Hair Braiding respectively.

You have quality and congruent posts on your instagram page though not regular. The pictures and videos posted on your page are of good quality but you need to be more consistent in posting. Your last post on Instagram for example dates Dec. 2022. Posting more often will keep increasing your reach and eventually increase engagement on your pages.

You’ve not been active on Facebook since May 2021. You have only one review, limited number of followers, and almost no reactions to your posts.


3. Any Website? Yes!

Luxury African Hair Braiding has a well established website with a detailed menu which showcases the services offered, the necessary contact information, a gallery, and a location. From your website we also have direct access to all your social media business profiles.


Get a better website prototype link click here.


4. Claimed on google? No!

You’ve not yet claimed your business on google. To claim your business on Google, click here.


5. Claimed on Yelp? Yes! Claimed on Yelp.


6. Reviews monitoring:

You have a 4,8 star rating on Google with 62 reviews. Your facebook page is not yet rated and you only have 1 review.

Most of your Google reviews are positive but you still have some unanswered reviews. The only review you have on Facebook is left unanswered as well. It’s good you answer all your reviews be it negative or positive, it shows your customers you consider them.


7. Current Brand image?

- Your posts are not frequent.

- Very few reactions to posts on facebook compared to Instagram.

- Almost all feedback from clients are positive.


8. Are all the social media posts congruent? Yes


9. Most valuable immediate actions:

- Post regularly on your Facebook and Instagram pages.

- Engage with other users and share your content to reach a wider audience and get more engagement on your posts.

- Invite more people to follow you on social media.

- Reply to all your reviews.

- Claim your business on Google.


Conclusion

This marks the end of your online presence audit, Luxury African Hair Braiding. As we mentioned in the introduction, above you have a recommendation list to help you improve your online presence. Hoping that the above was helpful, we do have some advanced techniques we share with our partners that helps them scale from no online presence to 20+ Booking per month. We would be more than happy to set up your system so you can scale rapidly. To learn more, Call Us: +1817-704-8774.


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